Use of Cookies

The RAY ALLEN, Inc. website uses cookies.  By visiting the RAY ALLEN, Inc. (“RAI” or “we” or “our” or “us”) website (“site”), you (“user” or “your”) acknowledge and consent that we may put cookies on your device as outlined in this Cookie Notice and in our Privacy Policy.

This Cookies Notice outlines what cookies are, why we use them and what cookies we currently have enabled on the site.

What Are Cookies?

A cookie is a simple text file containing a small string of data that is stored on your computer or mobile device by a website’s server. Each cookie is unique to your web browser. It will contain some anonymous information such as a unique identifier and the site name and some digits and numbers.

Most websites you visit use cookies to improve your user experience by allowing the website to ‘remember’ you, either for the duration of your visit or for repeat visits. Cookies may be set by the website you are visiting, or they may be set by other websites who run content on the page you are viewing.


Session Cookie:
A session cookie is temporary; it does not collect information from a user’s computer, instead only storing information in the form of a session identification that does not personally identify the user. A session cookie may also be referred to as “transient cookies.”
Persistent Cookie:
A persistent cookie is used over a much longer period of time with an expiration date tagged to them by the issuer. This means, even when your browser is closed, the cookie will be stored within it and each time you return to the website that created this cookie, or you go to a website that has a resource produced by the cookie’s issuer (e.g. an ad), this data is returned to the issuer.

These types of cookies are data files capable of providing websites with user preferences, settings and information for future visits, providing convenient and rapid access to familiar objects, which enhances the user experience (referred to as “UX”). A persistent cookie may also be referred to as a “stored” or “permanent” cookie.

Browser Independent Cookie:
A browser independent cookie, such as a “Flash Cookie” or “ Silverlight Cookie” are similar to persistent cookies, however, instead of being stored in the User’s browser, they are stored in their respective program file.

First-party Cookie:
A small amount of text stored in the user’s computer that is created by the website the user is visiting. By default, first-party cookies are allowed in every Web browser. If you were to disable first-party cookies, a website could not keep track of your activity as you move from page to page.

Third-party Cookie:
A small amount of text stored in the user’s computer that is created by a website with a domain name other than the one the user is currently visiting.

EU Cookie Law: 
Also referred to as the “EU Cookie Directive,” this European Union (“EU”) legislation requires four (4) actions from website owners who use cookies:

  • Any User accessing the owner’s site must be informed that the site uses cookies.
  • The website owner must disclose detailed information about how data collected through the use of cookies will be used.
  • As a User accesses the site, the website owner must give the User an option to accept or reject the use of cookies on the site.
  • If a User rejects or refuses to allow cookies to be stored while visiting a site, that the site owner ensures no cookies of any kind will be placed on the device the User is accessing the site with.

General Data Protection Regulation:
Also referred to as “GDPR,” is a legal framework that sets guidelines for the collection and processing of personal information from individuals who live in the European Union (EU).

How Do We Use Cookies?

Cookies do not contain any information that personally identifies you, but personal information that we store about you may be linked, by us, to the information stored in and obtained from cookies. The cookies used on the website include those which are strictly necessary cookies for access and navigation, cookies that track usage (performance cookies), remember your choices (functionality cookies), and cookies that provide you with targeted content or advertising.

We may use the information we obtain from your use of our cookies for the following purposes:

  • to recognize your computer when you visit the website
  • to track you as you navigate the website, and to enable the use of any e-commerce facilities
  • to improve the website’s usability
  • to analyze the use of the website
  • in the administration of the website
  • to personalize the website for you, including targeting advertisements which may be of particular interest to you.

Cookies Enabled

The cookies that are in use on our site are classified into four (4) categories in alignment with the ICC UK Cookie guide (EU Cookie Law) and General Data Protection Regulation (GDPR).

Category 1: Strictly Necessary Cookies
These cookies are essential to the operation of the website; without them, site functionality may be limited and/or negatively impact the User’s experience.

Category 2: Performance Cookies
These cookies collect information about how Users interact with a website, such as which pages are visited by the User most often, or if a User receives any error messages when trying to access a page on the site. These cookies do not collect information that can identify a User visiting a site.

Category 3: Functionality Cookies
These cookies allow the website to remember User choices, such as username, language or the region where the User is located, in order to provide enhanced, more personalized features.

Category 4: Targeting or Advertising Cookies
These cookies, also considered third-party cookies, are used for advertisement re-targeting and behavioral advertising.  Pages of a site are tagged in a way where advertisers can track a user or their device across different websites, building a User profile based on habits and allowing for more targeted messaging based on User interests.

RAI has enabled the following types of cookies, in each category of cookie.  Please note that we may change the types of cookies being used at any time and will revise this list accordingly, however, there are times where this list may not be an exhaustive list.

Category Cookie Name Purpose Type
1 – Strictly Necessary __cfduid Used by content network to identify trusted web traffic. Persistent
AWSELB Used to distribute traffic to the website on several servers in order to optimize response times. Persistent
JSESSIONID Preserves User’s states across page requests. Session
PHPSESSID Preserves User session state across page requests Session
2 – Performance _ga Registers a unique ID that is used to generate statistical data on how the User uses the website. Persistent
_gat Used by Google Analytics to throttle request rate. Persistent
_gid Registers a unique ID that is used to generate statistical data on how the User uses the website. Persistent
collect Used to send data to Google Analytics about the User’s device and behavior. Tracks the User across devices and marketing channels. Session
3 – Functionality lang Remembers a User’s selected language version of a website. Session
4 – Targeting/Advertising __ab12#   Persistent
__cfduid Used by the content network to identify trusted web traffic. Persistent
_hssrc Collects statistical data related to the User’s website visits (such as the number of visits, average time spent on the website and what pages have been loaded). The purpose is to segment the website’s Users according to factors, such as demographics and geographical location, in order to enable media and marketing agencies to structure and understand their target groups, enabling customized online advertising. Session
__ptq.gif Sends data to the marketing platform HubSpot about the User’s device and behavior.  Tracks the User across devices and marketing channels. Session
__widgetsettings   Persistent
ads/ga-audiences Used by Google AdWords to re-engage User’s that are likely to convert to Customers based on the User’s online behavior across websites. Session
hubspotutk Keeps track of a User’s identity. This cookie is passed to the marketing platform HubSport on form submission and used when de-duplicating contacts. Persistent
i/jot/syndication   Session
local_storage_support_test Used in context with the local-storage function in the browser. This function allows the website to load faster by pre-loading certain procedures Persistent
NID Registers a unique ID that identifies a returning User’s device. The ID is used for targeted ads. Persistent
r/collect Used to send data to Google Analytics about the User’s device and behavior. It tracks the User across devices and marketing channels. Session

Managing Cookies

Users who wish to not have cookies stored in their web browsers when accessing this site should change individual browser settings to refuse or block site cookies.  Each web browser’s cookie settings are placed in different menus (most are located under “privacy settings”).  The ‘Help’ function in your browser should explain how. Alternatively, you can visit, which contains comprehensive information on how to do this on a wide variety of browsers. You will find general information about cookies and details on how to delete cookies from your machine.

Be aware that refusing, banning or blocking cookies may negatively impact the site functionality or make site navigation difficult.